How I Took a Natural Skincare Brand from 1.5 to 5.8 ROAS in 3 Months

This natural skincare brand was stuck at 1.5 ROAS for a year. After my recommendation, they switched from WooCommerce to Shopify, and in just 3 months, we scaled profitably while breaking records:

Dec 2024: $14,000 revenue, 4.7 ROAS, $3K ad spend
Jan 2025: $23,600 revenue, 5.8 ROAS (All-time high in revenue & profitability)

By optimizing their ad strategy and leveraging Shopify's better conversion rates, we achieved their most profitable and highest-grossing month ever.